Gurjot Kaur is a passionate marketing enthusiast with experience in social media marketing and having interest in consumer behaviour. She has recently completed her Masters of Commerce with specialization in Marketing Management. She is passionate with a zeal to learn new things and holds strong communication skills.
Gurjot holds a Masters of Commerce with specialization in Marketing Management from the Maharaja Sayajirao University of Baroda. During her post graduate studies she gained comprehensive knowledge of consumer behavior, She also completed primary research project and research paper on “Factors influencing consumer buying behavior-A study on changing food habits amongst youth and adults and emergence of organic food products in India”during her post graduate studies.Her coursework emphasized applying marketing principles to real world scenarios using latest marketing trends in dynamic environment which helped her to gain insights to deal with complex challenges in her domain and helped her in effective decision making.
In addition to master’s degree ,Gurjot earned a bachelor’s degree with specialization in marketing management from the Maharaja Sayajirao University of Baroda.
Marketing management-Consumer behavior and social media marketing.
Axis Bank, Junior relationship officer| Full time
PTE Universe, Social media marketing executive| Intern
