Assistant Professor
Pankaj Saggi is currently pursuing his Doctoral studies (Ph.D.) in the domain of Marketing, with a focus on the intersection of strategic innovation, customer relationship management, and digital transformation in the Indian banking and financial services sector. He holds a Master of Business Administration (MBA) with a dual specialization in Marketing and Operations (2010) from ICFAI Business School, and a Bachelor of Science degree in Airlines, Tourism, and Hospitality Management (2007) from the Institute of Future Management Trends (ITFT), Chandigarh. Mr. Saggi brings with him over 14 years of diverse and enriching experience, encompassing academia, industry, and consulting. He has served in key academic roles across reputed institutions and currently holds the position of Assistant Professor at the School of Business and Law, Navrachana University, Vadodara. His teaching portfolio includes a wide spectrum of courses such as Strategic Marketing, CRM Systems, Consumer Behaviour, Personal Finance, and Entrepreneurship Management. He adopts an interdisciplinary and experiential pedagogy that blends theoretical constructs with practical insights, fostering analytical and entrepreneurial thinking among students. Prior to transitioning to academia full-time, Mr. Saggi had a distinguished career in the banking industry, where he served as a Manager at IDBI Bank for over nine years. In this capacity, he was instrumental in leading marketing initiatives, customer engagement strategies, and CRM implementations, contributing significantly to brand outreach and service innovation. He also has more than 3 years of prior academic experience as Assistant Professor at Sri Sukhmani Institute of Engineering & Technology, Dera Bassi, where he mentored undergraduate and MBA students. His recent research papers presented in reputed conferences include, titled “The Advent of Fintech and Challenges for Traditional Banking Business: A Case for Collaboration”, which was presented at the 2nd International Finance and Accounting Conference (IFAC–2024) organized by the Indian Institute of Management (IIM), Jammu and another titled “Strategies for Expanding Coverage, Improving Product Diversity, and Ensuring Adequate Retirement Security A Focus on the National Pension System NPS” which was presented at 1st International Research Conference on Pension 2025 (IRCP 2025) at Delhi by IIM Ahmedabad and PFRDA. He has also contributed to various academic and student development initiatives through his involvement in national-level seminars, student fests, curriculum design, and institutional events. He recently participated in a two-week academic program on Indian Knowledge Systems which deepened his interest in integrating indigenous wisdom with modern business pedagogy. His commitment to student success, academic rigour, and thought leadership continues to shape his evolving academic journey.
· PhD (Pursuing) – Marketing
· UGC NET (Management)
· MBA (Marketing & Operations) – ICFAI Business School, 2008–2010
· B.Sc. (Airlines, Tourism & Hospitality Management) – Institute of Future Management Trends (ITFT), 2004–2007
· IDBI Bank Manager / Assistant Manager | Dec 2013 – Feb 2023 Led marketing, strategic CRM, customer engagement, and team management functions across diverse portfolios in banking operations.
· Assistant Professor – Sri Sukhmani Institute of Engineering & Technology (SSIET), Aug 2010 – Sep 2013 Roles included student counselling, placement coordination, and personality development.
· Customer Relationship Management (CRM)
· Strategic Marketing & Brand Strategy
· Consumer Behaviour & Innovation
· Financial Systems & Entrepreneurship
· Educational Technology & Student Engagement Research Focus: Fintech, Traditional Banking Transformation, CRM Systems in Indian Context
· Publication of a Book Chapter co-authored with Dr. Hitesh Bhatia for a Book titled Pension Security in India: Progress and Prospects, edited by Deepak Mohanty for PFRDA and the Academic Foundation. ISBN: 9789332706972
· 2024 – Presented: “The Advent of Fintech and Challenges for Traditional Banking Business: A Case for Collaboration” at 2nd International Finance and Accounting Conference (IFAC-2024) – Indian Institute of Management (IIM) Jammu
· 2025 – Presented “Strategies for Expanding Coverage, Improving Product Diversity, and Ensuring Adequate Retirement Security – A Focus on the National Pension System NPS” at 1st International Research Conference on Pension 2025 (IRCP 2025) at Delhi by IIM Ahmedabad and PFRDA.
· 5 Days Online/Expert Sessions – The International Faculty Development Program (IFDP) on “Advanced Research Analytics: Methods and Insights organized by the School of Business Management, Noida International University, in collaboration with London Bridge Business School, Dubai Campus.
· 3 Days Workshop on Advanced Data Analysis using SPSS organized by SBL, Navrachana University
· 6 Days Online National Level FDP on Psychological Principals for Enhanced Teaching and Learning organised by Faculty of Arts, Humanities and Social Sciences, Gokul University, Siddhpur, Gujarat in collaboration with Nucleus of Learning and Development
· Two weeks Online FDP on Indian Knowledge Systems: Navigating the Extant and Scope organized by GNVS Institute of Management, Mumbai in collaboration with Nucleas of Learning and Development —
He is a Lifetime Member of the Alumni Association of ICFAI Business School, Hyderabad, maintaining an active connection with his alma mater through professional engagement and knowledge exchange.
