Admission Enquiry for 2025-26
The Bachelor of Journalism and Mass Communication (BAJMC) program at the School of Liberal Studies & Education is a distinguished four-year Honors program tailored to foster a deep understanding and proficiency in the dynamic realm of media and communication. Led by a faculty comprised of industry veterans, the program places a robust emphasis on hands-on learning, equipping students with the essential skills and knowledge required to thrive in various facets of the media landscape.
Throughout the duration of the program, students engage in a rich curriculum that delves into the intricacies of journalism, broadcasting, advertising, public relations, and beyond. They are encouraged to explore diverse mediums of communication and develop a keen insight into the ethical, social, and technological dimensions shaping the industry.
What sets the BAJMC program apart is its commitment to practical application. From conducting interviews to crafting compelling narratives and producing multimedia content, students are actively involved in real-world projects that mirror the challenges and opportunities they will encounter in their professional endeavours.
Furthermore, the program fosters a culture of innovation and critical thinking, encouraging students to explore emerging trends and push the boundaries of traditional media practices. Whether it is through internships, industry collaborations, or extracurricular activities, students are empowered to cultivate a portfolio that reflects their unique talents and aspirations.
Upon graduation, BAJMC alumni are well-prepared to embark on diverse career pathways, whether as investigative journalists, content creators, media strategists, or communication specialists. With a solid foundation in theory, practical skills, and a nuanced understanding of the evolving media landscape, graduates of the BAJMC program are poised to make meaningful contributions to the field of journalism and mass communication.
The Bachelor’s program in Journalism and Mass Communication offers a comprehensive curriculum that encompasses seven key areas of study.
Students begin with the Journalism Core, delving into news reporting, feature writing, investigative journalism, photography, broadcast journalism, online journalism, editorial and opinion writing, as well as copyediting and proofreading, while also examining the ethical and legal dimensions of journalism.
The Media Production component hones practical skills in multimedia storytelling, digital media production, video production, audio production, documentary production, visual communication, graphic design for media, and interactive media design.
Media Studies provide insights into media theory and criticism, media history, sociology, psychology, cultural studies, global media systems, politics, and economics.
Advertising and Public Relations cover advertising principles, copywriting, campaign planning, media planning, brand management, crisis communication, and social media marketing, preparing students for careers in advertising and PR.
Media Management equips students with knowledge in entrepreneurship, business models, law, ethics, marketing, sales, audience analysis, financial management, and strategic management.
Finally, Communication Research teaches research methodologies for qualitative and quantitative analysis, survey design, content analysis, audience research, media effects, and theory, empowering students to conduct rigorous research.
This comprehensive approach ensures graduates acquire the diverse skills necessary for success in journalism and mass communication, enabling them to embark on diverse career paths with competence and ethical integrity.
The Honors Program in Bachelor of Journalism and Mass Communication is designed to be highly practical based, ensuring that students not only acquire theoretical knowledge but also develop essential skills through hands-on experience. The pedagogy is centred around experiential learning, project-based assignments, internships, and industry collaborations to provide students with real-world exposure and prepare them for diverse career trajectories in the field of journalism and mass communication.
- Interactive Workshops: Interactive workshops conducted by industry professionals are integrated into the curriculum. These sessions provide students with insights into industry trends, best practices, and emerging technologies, fostering a deeper understanding of the practical aspects of journalism and mass communication.
- Practical Assignments and Projects: Students engage in practical assignments and projects across all seven key areas of study, allowing them to apply theoretical concepts to real-world scenarios. These assignments include news reporting, feature writing, multimedia storytelling, advertising campaigns, media management simulations, and communication research projects.
- Internships and Industry Collaborations: The program emphasizes compulsory internships with leading media organizations, advertising agencies, public relations firms, and other relevant industries. These internships provide students with invaluable hands-on experience, networking opportunities, and a chance to apply classroom learning in professional settings.
- Media Labs and Production Studios: State-of-the-art media labs and production studios equipped with the latest technology are available for students to hone their skills in multimedia storytelling, digital media production, video production, audio production, graphic design, and interactive media design. These facilities enable students to gain practical experience in a simulated professional environment.
- Guest Lectures and Panel Discussions: Renowned industry experts, media professionals, and scholars are invited to deliver guest lectures and or participate in panel discussions on contemporary issues and trends in journalism and mass communication. These interactions expose students to diverse perspectives and facilitate meaningful discussions on relevant topics.
- Capstone Projects and Research: In their final year, students undertake capstone projects and research studies under the guidance of faculty mentors. These projects allow students to demonstrate their comprehensive understanding of the field and highlight their skills in areas such as investigative journalism, media management, advertising campaigns, or communication research.
By integrating these pedagogical approaches, the Honors Program in Bachelor of Journalism and Mass Communication ensures that students receive a well-rounded education that combines theoretical knowledge with practical skills, preparing them for successful careers in the dynamic and competitive field of journalism and mass communication with competence and ethical integrity.
8 Semesters | Fee Structure: Rs. 44, OOO/- per semester Full-time | Four-year | Honors Degree Program| For Detailed Curriculum click here
Choice-based Curriculum
Navrachana University, a premier university in Vadodara, known for its innovative and forward-looking approaches to education has now implemented a choice-based curriculum for its students. It is aimed at transforming the student learning experience, empowering them to “tailor-make” their own degree.
The need of the hour today is to create highly skilled professionals who possess a broad-based outlook enabling them to collaborate, understand and empathize with larger sociocultural realities.
- Choice-based curriculum empowers students to choose 10% of course credits of their choice from other domains.
- The mandatory courses of one domain will become the elective courses in other domains.
- For instance, a student of Engineering can study Architecture and Design courses and vice versa.
Minor discipline courses
Navrachana University offers its students’ the opportunity to pursue a Minor discipline along with their major degree program, following one’s interest, which facilitates the growth of additional skills. Minors are a means of diversifying the understanding of a topic and a reflection of who one is as an individual. For example, a student of Bachelor of Business Administration (BBA) can choose a minor in ‘Interior Design’.
To attain a Minor, the students will need to do 18 credit worth of courses designated to diversify interests and gain a professional edge!
List of Minors
Health Science | Computer Science & Engineering | Business Law Interior Design | General Management | Mechatronics | Film Production
KHOJ winter school program
The Khoj program has been one of the defining social immersion activities at Navrachana University. Conceived right during the inception of the University, the Khoj program was envisaged to be a vehicle to inculcate social awareness, empathy, and interdisciplinary skills among our students, with a larger aim of proposing solutions to societal problems through innovation, it is through intense, rigorous, and field-based activities that students come up with an increased sense of empathy and awareness towards their surroundings. This program was further strengthened by engaging on topics that are relevant and can be made visible to society at large, the program is conceived as a larger and more ambitious activity that is undertaken by students and faculty members during the semester break under the umbrella of KHOJ WINTER SCHOOL.
Thematic Clusters:
Public Health & Hygiene | Mental Health | Environment & Sustainability | Waste Management | Urban Development | Economics & Social Issues.
Each student undergoes 24 credit-based, on-job internships:
- Six to Seven weeks at the end of 6th Semester.
- Twelve to Thirteen weeks at the end of 7th Semester.
- Twelve to Thirteen weeks at the end of 8th Semester.
- Sixth Semester students will have dissertations & followed by research-based projects.
Students must provide proof of an internship of 4 weeks which is regulated by the faculty co-ordinator allotted. Weekly reports to be submitted which is followed by a VIVA at the end of the Internship.
Dissertation is also compulsory where students are conducting an independent study on contemporary issues in the field of Journalism & Mass communication. This is followed by presentation and examination by an external examiner.
Candidates seeking admission to the BAJMC Honors Program shall have passed Higher Secondary School Certification or any other recognized examination considered equivalent to HSC in any stream with minimum 50%
Candidates must have qualified in any one of the entrance examinations: Written Aptitude Test (WAT) and Personal Interview. Final admission will be subject to the merit list prepared based on scores of WATS and PI. Candidates will be invited for personal interview and document verification to the campus in a scheduled manner.
Limited number of Merit cum Need Scholarships are available to meritorious students with a score of over 70% marks in HSc exam. These scholarships are offered to students whose parent’s combined income does not exceed Rs 8 lakh per year. Interested candidates must meet Admin Department after seeking admission.
Quality Assurance of the Honors Program in Bachelor of Arts in Journalism and Mass Communication (BAJMC) – 4-Year Program is maintained by working on:
1. Pre- Teaching Sessions at the beginning of every semester.
Pre-teaching sessions, conducted at the beginning of every semester, serve as vital preparatory sessions aimed at providing students with foundational knowledge and essential skills necessary for success in their upcoming courses. These sessions typically encompass a variety of activities and discussions designed to orient students, set academic expectations, and foster a conducive learning environment.
Description of what pre-teaching sessions may entail:
- Orientation and Welcome
- Course Overview
- Introduction to Course Materials
- Review of Prerequisite Knowledge
2. Course Audit every month
A monthly course audit is a systematic review process conducted to assess the progress and effectiveness of ongoing courses.
3. Academic Advisory Board
Academic Advisory Board consists of Program matter experts who provide guidance, expertise, and innovative pedagogy and continuous improvement within the academic.
4. Students feedback at the end of every semester
Student feedback serves as a valuable tool for assessing and improving the effectiveness of teaching and learning practices, fostering a culture of continuous improvement, and enhancing overall academic quality.
5. Organizing Expert talks and Workshops
6. Industrial visits and Study tours
Mentorship (Mentor- Mentee)
A mentorship program for BCA students is designed to provide invaluable guidance, support, and opportunities for personal and professional development within the field of life science.
Ratio of Mentor: Mentee is 1:35
Academic Advisors (for Electives and Minors)
Academic Advisors play a crucial role in guiding students through the selection, planning, and completion of elective courses and minors within their academic programs.
Navrachana University’s placement process is designed to make recruitment easy and flexible to optimize students’ success. We help students find the right opportunities based on their interests and aptitude and by matching them with recruiting organizations’ requirements. Click here to know more
The BAJMC 4-Year Honors Program, a diverse array of events is organized to enrich students’ experiences and cultivate their skills in journalism and mass communication. These events include photo walks to significant locations like Kirti Mandir, Radio City, and printing presses, providing hands-on experience in capturing diverse subjects. Workshops and competitions in photography and film are hosted, engaging both school and university students, with collaborations with brands like Fuji Film and Sony to enhance students’ understanding of camera technology. Theatre performances and auditions for NUV Yuva Theatre Competition are orchestrated, nurturing students’ acting abilities and involvement in theatrical productions. Extracurricular activities such as on-campus photography sessions, film shooting at various locations, and presentations on research topics related to Indian folk culture are also encouraged. Interactive talks by journalism experts and discussions on media landscape challenges are arranged, offering valuable insights into the industry. Students also have opportunities to cover events like the Tie Conference and collaborate with veteran Gujarati film artists such as Mr. Jitendra Thakkar in their projects. Additionally, clubs like the Photography Club, Film Club, and Theatre Club are established to foster creative expression and skill development among students, ensuring a well-rounded educational experience.
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Testimonials
BBA-LLB program at NUV has helped me nurture my love for law and gave me confidence to chase my goals. Faculty at NUV does not only further your interest in subjects but also helps us gather love for interpersonal skills and communication skills.
BBA-LLB program at NUV has helped me nurture my love for law and gave me confidence to chase my goals. Faculty at NUV does not only further your interest in subjects but also helps us gather love for interpersonal skills and communication skills.
Being part of NUV was like being part of a progressive learning community. BBA at Navrachana University is not just about getting a degree but it teaches us to beat the competition, become the leader, and acquire the skills to be what you want to be.
Being part of NUV was like being part of a progressive learning community. BBA at Navrachana University is not just about getting a degree but it teaches us to beat the competition, become the leader, and acquire the skills to be what you want to be.
MBA at NUV has helped me explore my inner potential and passion, which has tremendously helped in the effective development of my existing leadership and interpersonal skills. The School of Business & Law helps us prepare ourselves for the corporate world by providing a complete package of constant emphasis on current events, curricular, co-curricular, extra-curricular activities and arranging informative guest lectures to enhance the real-world skills needed for interfacing with the industry.
MBA at NUV has helped me explore my inner potential and passion, which has tremendously helped in the effective development of my existing leadership and interpersonal skills. The School of Business & Law helps us prepare ourselves for the corporate world by providing a complete package of constant emphasis on current events, curricular, co-curricular, extra-curricular activities and arranging informative guest lectures to enhance the real-world skills needed for interfacing with the industry.
